Rap game fucked up

I know It's a lot of music out here that you hear and you think "how go the world they on tv". That's because this record labels is settling for what can they get for less. What I mean by that is that record labels can't get big name artist because most of the big names have there own labels backing them or It's just to big of a risk to sign them most big artist flop harder than a new artist will. I think that new artist should just be your own label. Promote your company and your music. It cost more at first but you will get a bigger return at the end